The best leaders are proactive and purposeful about their day, every day. Here are five practical ways to manage your diary like a successful leader.
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Every CEO, marketer and entrepreneur wants their business to “stand out”, to rise up out of the noise of the competition and grab the hearts and minds of consumers and clients. They want raving fans lining up for their products and services. They want repeat business and loyalty. Who wouldn’t?
When you have raving fans, you get the two most coveted things in 21st century marketing — word of mouth and “social proof”, in the form of positive reviews and spontaneous, unequivocal social promotion.
Do you work more than 40 hours a week? If you’re an entrepreneur or small business owner, it’s hard not to, but all that extra time in the workplace isn’t necessarily a good thing. After a certain point, it can be counterproductive and even hazardous to your health, so it’s imperative to know when to say no to more hours.
Various organizations and independent researchers have looked at the physical, mental, emotional, and social effects of working beyond the standard 40 hours a week. Notable findings include the following:
- Working more than 10 hours a day is associated with a 60 percent jump in risk of cardiovascular issues.
- 10 percent of those working 50 to 60 hours report relationship problems; the rate increases to 30 percent for those working more than 60 hours.
- Working more than 40 hours a week is associated with increased alcohol and tobacco consumption, as well as unhealthy weight gain in men and depression in women.
Young children fizz with ideas. But the moment they go to school, they begin to lose the freedom to explore, take risks and experiment.
We spend our childhoods being taught the artificial skill of passing exams. We learn to give teachers what they expect. By the time we get into industry, we have been conditioned to conform. We spend our days in meetings and talk about “thinking outside the box”. But rarely do we step outside it.
The sad truth is that schools were never designed to produce creativity. Not many people are aware of it, but the education systems in the US and many other countries are based on the 19th-century Prussian model. Children were taught to obey, not to challenge or think creatively. That’s why you stand to attention when the teacher walks into the class. It’s why from the US to China, children wear uniforms.
The system worked well for blue-collar workers – people who clocked in at factories and stood on production lines making things such as automobile engines. But in a world driven by search engines, the system is a busted flush. We must teach creativity at school as a matter of urgency.
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